There's a Best Buy commercial now where this guy is a Best Buy worker - we're meant to understand he's from fly-over America and he Loves his job right now ("now" being pre-holiday-time - time to prepare for military leaves --- by the way, LIE, --- the military doesn't get holiday break) --- the military wives are coming in asking for "the one with the guitar" and dvds for the few days they'll soon get with their husbands... he's explaining their situation - they have just a few days - "this is it for them."
All I want to say is fine. That is fine. Co-opt the fact of the military predicament (in this case, "my husband might die, and even if not he won't be here for a long long time") to sell Guitar Hero from Best Buy. This seems very 90's to me --- being touchy-feely in order to sell. And furthermore, no one wants to see Best Buy go under either. We're in a situation here -- we've gotta be American, we've gotta save Best Buy; The way I see it, the advertisement can say anything if it appeals. What I want to say is that eventhough it's another lying commercial - one that plays on American optimism in a semi-sad way-- I think it is 90's like - in a good way -for corporate to be direct-to-consumer with their propaganda. I much much prefer it to the government being clandestine and pro-corporate and diabolical with their propaganda. Lesser of two evils I think. I am thinking of you Barack -- yes, we are all pulling for you --- make it what we want it to be -- disingenuous commercialism straight to consumer. That's the country I love.
Love,
Alexis
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2 comments:
Obama is the Best Buy / Costco to the republican's Walmart. That is your point, n'est-ce pas?
Someone said to me the other day that Obama fixed gas prices (we were driving past a gas station that had regular for $1.99 a gallon!).
It was then that I realized that people want him to "cure" our country so badly that they are going to give him credit for any progress at all, whether he had anything to do with it or not. The man isnt even in office yet! Im interested to see how that plays out, because I could see it working both for and against him.
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